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BUILT FOR YOUR ROLE
Everyone sees the same truth, framed for the calls they actually make.
Built for how you operate
However you're structured - one location or fifty, the finance seat or the floor - the question is the same: what do I do next? Sundae gives your operation its own read on the business.
One source of truth, shaped to the way you actually run.
F&B INSIDE HOSPITALITY
Many outlets, mixed PMS/POS stacks, no unified P&L view.
F&B P&L rolls up to a single line. The story behind it - banquet vs IRD vs lobby - gets lost.
BEOs in one tool, POS in another, F&B GM tracking margin in a spreadsheet.
One cook supports two outlets. Cost allocation is approximate. Productivity stays opaque.
A loyal guest dines at the restaurant, drinks in the lobby, orders IRD. No system sees all three.
HOW SUNDAE HELPS
Unified live view across every outlet, every channel, every revenue source.
Live revenue and margin for each outlet - restaurant, banquet, IRD, lobby bar, retail - with a unified portfolio rollup.
Banquet revenue, IRD orders, and restaurant POS unified into one ledger. F&B GM stops reconciling, starts steering.
Allocated and direct labor by outlet, with covers per FOH hour and productivity comparisons across the property.
Stitch the loyal guest's spend across restaurant, bar, IRD, and banquet. One guest record, not five.
WHAT CHANGES
Outlet-level clarity, property-level decisions.
Restaurant slipping? Lobby bar over plan? You see it by outlet, in the shift.
BEO revenue, food cost variance, and labor on the same dashboard as the restaurant.
Allocated labor done right - covers/hour comparable for an honest performance read.
Loyalty programs that reward across F&B, not just per outlet. Guests notice. Repeat rate moves.
SEE THE PRODUCT
Filter by who's logging in. Every surface deep-links to the relevant product page so you can dig in.
One health score across every module - revenue, labor, inventory - surfaces the single thing that needs you today, here a food-cost variance running well above where it should be, so nothing important hides in a report until it's too late.
Insights →Tomorrow read before it happens - weather, expected lunch and dinner traffic, and nearby competitor activity all fold into one clear recommendation, like staffing an extra front-of-house hand for the lunch window, so you plan the day instead of reacting to it.
Sundae Core →Ask your data in plain language and get an answer grounded in tonight's real numbers - AED 96,555 in revenue across 379 orders, your top sellers, and a suggested follow-up when something like Banana Bread suddenly climbs the menu. Threads and collections keep every line of questioning where you left it.
Sundae Intelligence →Model the decision before you commit to it. Start from a ready-made scenario - a 5% price move, a 10% labor cut, a supplier increase, a peak-season surge - and save your own, so the big calls get pressure-tested on paper first.
Foresight →What changed outside your four walls today, in one morning briefing - weather, local events, competitor moves and market signals pulled together, then turned into a short list of actions and automations, so the world beyond your restaurant becomes something you can plan around.
Watchtower →Who's competing for your guests inside a 5km catchment - where you rank on rating and price, a live promo radar catching rivals' deals as they launch, your delivery standing across Deliveroo, Noon and Talabat, and a plain-language read on why guests pick them over you.
Watchtower →The dining landscape around you, read like a market map - how your area rates, who's opening and closing nearby, which cuisines are crowded or wide open, and where delivery is heading - so you can spot the shift in demand before your neighbours do.
Watchtower →Your RevPASH plotted against an anonymized peer set, week by week - your line riding the market median inside a shaded percentile band - so you finally know whether a soft week is you or the whole market, and can click any week to dig into why. The network-effect data moat, made visible.
Benchmark →Every metric ranked against the anonymized market - you versus the median, as percentile bars and index badges - so average check, RevPASH and transactions each tell you where you genuinely lead and where the biggest upside is, called out and ready to drill into.
Benchmark →Your published floor plan becomes a revenue lens - sales colour-flowing across every table so the rooms that quietly carry the night stand out at a glance. Roll it up by section, see who's serving the strongest tables, then click any seat for its full 360° fingerprint.
Insights →The same floor plan, now a guest-experience lens - average rating per table, drawn from hundreds of responses, with the seats guests enjoy least surfaced for a fix. Publish one floor plan and Sundae turns it into a revenue, labor and guest lens, table by table.
Insights →Live table occupancy on your own floor plan - what's seated, turning, or free, and how much revenue is open on the floor right now - so the manager can read the room and move on the rush before it arrives, not after.
Insights →Forward demand projected onto the floor - covers and revenue expected over the next seven days, broken out by daypart - so you staff and prep to the curve that's coming instead of reacting to the one that just hit.
Insights →Model a floor change before you commit to it - add seats or reshape a section and see the revenue impact projected over the next 30 days, rendered right on the plan, so the trade-off is visible before anything moves.
Insights →Per-seat economics laid over the floor plan - the contribution each seat actually earns - so you can see which ones pay their way and which to rethink before you spend on the next refit.
Insights →Know your VIPs by table - who's seated where on the floor tonight and which seats hold your highest-value guests - so the team can lavish attention exactly where it earns the most loyalty.
Insights →One composite health score per outlet across your whole estate - Abu Dhabi, Dubai, Cairo, Riyadh on a single risk matrix - so you can see at a glance which units are thriving and which need a visit, then scope the view to any brand or region in a click.
Insights →Underwrite a new outlet before you sign the lease - project its break-even, NPV and first-year P&L, then move sliders for capex, rent, food and labor cost, overhead and ramp until the deal works. The site that pencils out and the one that doesn't, settled on screen instead of after the build.
Insights →Screenshots represent live in-product surfaces. Click any image to enlarge. Synthetic data shown for illustration. Take the Operations Diagnostic to see what your view would look like.